After Delta’s evisceration of elite qualification rules for next year, announcing the end of earning status by miles and flights flown; moving entirely to dollars spent; and increasing the amount of spending required for status substantially, as well as severely restricting access by premium credit card customers to its lounges, Delta acknowledged that they had moved ‘too quickly’ by ‘pulling the band aid off all at once’ and promised to moderate their changes for the coming year.
skymiles
Tag Archives for skymiles.
Delta’s Plan For SkyMiles Is Already Backfiring, But They Won’t Admit It
Delta is demanding more from customers without giving them any more in return, and rewarding them with a currency that it worth less than what customers can earn elsewhere. And their bet is that a small subset of cardmembers will increase their spend so much as to offset those who cancel and the bulk of cardmembers for whom the changes aren’t designed to incent spend.
Delta Air Lines Is Even Devaluing Your Banked Rollover Elite Qualifying Miles
Leave it to Delta to stick it to their best customers’ stored value in this transition.
Big Delta SkyMiles Changes Reportedly Coming September 14
Delta Air Lines reservations agents are reportedly receiving training on upcoming changes to the SkyMiles program, slated for September 14.
USELESS: Delta Now Charges Over 500,000 SkyMiles One Way For Some Economy Travel
If you’ve wanted to get value out of SkyMiles you’ve needed to (1) usually fly coach, and (2) luck out with one of their ‘flash sales’ on domestic routes and travel to the Caribbean.
Even coach travel, though, is no longer reasonable even when it’s seats that are likely to go unsold in coach. They’ve started charging over 500,000 miles one way for some economy partner awards to Asia.
8 Details Delta Air Lines Shared With The SEC About How Its SkyMiles Program Works
Considering how important frequent flyer programs are to airlines – they drive billions of dollars of high margin revenue – they disclose very little about that portion of their business. Delta filed its SEC 10-K annual report on Friday, and included tidbits about the inner workings of the SkyMiles program
Delta’s Latest Award Sale Charges More Miles Than You’ll Ever Earn For Just One Ticket
A little over a year ago I expressed shock that Delta would publish 369,000 miles roundtrip in business class as a ‘flash sale’ deal to Rome.
Now 750,000 mile award trips are something they advertise as a good deal to jump on. It’s right there on their International Premium Cabin Deals page.
Here’s How Delta Air Lines Recognized A Customer Who Flew 7 Million Miles
I just wrote about how great a job United Airlines has been doing recognizing the special moment that a customer reaches a lifetime status milestone – at the airport and inflight. It seemed fitting to share this heartfelt message from a newly-minted Delta Air Lines seven million miler.
3 Facts Delta Just Dropped About SkyMiles And Their American Express Partnership
In an 8-K filing with the SEC in advance of the Delta Air Lines fourth quarter earnings call, the carrier revealed three data points about SkyMiles and the importance of their partnership with American Express. More people are getting the card than ever and American Express is the largest single contributor to their profits.
5 Things Delta Told The SEC About Its SkyMiles Program
Delta filed its SEC 10-K and buried in the 272 pages are several interesting tidbits about the SkyMiles program.








