Via Inside Flyer (subscription required), Virgin Atlantic awards departing the US are being discounted for booking through July 31.
Virgin Atlantic Airways flying club members can take advantage of an award sale through July 31, 2008. You can spend up to 50 percent fewer miles when flying in coach and up to 20 percent fewer miles when flying in Premium Economy. You could fly roundtrip coach between New York (JFK and Newark) and London for 22,500 miles if you complete your travel by July 31. You can get 25 percent off if you book by July 31 for later travel — that’s 33,750 miles for a roundtrip flight between New York and London. For the same flight in Premium Economy during this promotion, the mileage cost would be 54,000 miles (normally 67,500).
Very nice deal, although wish they had an Upper Class offer as well. I really want to try Virgin, so guess I’ll transfer to ANA for the best Upper Class conversion rate.
the routes must be hurting if they are offering this in the summer. weak US economy, weak dollar, and tons of new competition must be lightening loads.