Avis Prepares to Implement No Show Fees

Via Upgrade: Travel Better, Avis is readying the IT infrastructure to implement rental car no show fees at some point in the future.

Avis has asked that computer reservation systems be ready by December. They want all systems able to take credit card information on rental car reservations so that they can charge no show fees. If only their own website was imposing a no show penalty, they’d lose bookings to other channels which increases costs. If the refused to allow other booking channels to reserve their cars because those channels didn’t impose fees, they’d lose bookings and thus revenue. So they need all channels ready prior to launch of this initiative.

In all likelihood the policy they’ll try to roll out is a 24-hour cancellation policy, with specified charge for failing to cancel by that time.

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

More articles by Gary Leff »


  1. What happens when I show up and they have no car ready? Do they pay me? This is an a commend event with Avis.

Comments are closed.