Continental’s Mile-a-thon Bonus Begins

Continental’s new Mile-a-thon promotion is now live. You need to register between April 1 and May 31, 2010, and complete qualifying activities between April 1 and June 30, 2010.

It’s actually not that lucrative for most, you need to fly on at least mid-priced coach tickets to earn points by flying. There are good-sized bonuses for higher-priced tickets, for signing up for a credit card (which makes this a good time to do so — extra bonus miles on top of the usual signup bonuses) and for signing up for their debit cards. And there are piddly points for signing up for emails, or registering for Onepass if you aren’t already a member, or ordering flowers.

Here are the mileage-earning opportunities:

  • Purchase a full-fare BusinessFirst® round-trip ticket 20
  • Purchase a First Class or BusinessFirst round-trip ticket 12
  • Purchase a full-fare Economy Class round-trip ticket (but not for any tickets booked as Z, W, E, S, T, N or L fares) 12
  • Purchase an Economy Class round-trip ticket 6
  • Book online at 1
  • Book a car rental at 3
  • Book a Best Rate Guaranteed hotel reservation at 4
  • Purchase a Continental Airlines Vacations® package 6
  • Purchase cruises package 6
  • Acquire the Continental Airlines Presidential PlusSM World MasterCard® 30
  • Acquire the Continental Airlines World MasterCard® 20
  • Acquire the Chase Continental Airlines Preferred Debit MasterCard® 15
  • Acquire the Continental Airlines KeyMiles Debit Card from KeyBank 15
  • Purchase or renew a Presidents Club® membership 20
  • Enroll in the OnePass frequent flyer program 2
  • Sign up for Continental e-mail subscriptions 3
  • Make a ShopOnePass™ floral purchase 3
  • And here’s what the point milestones get you:

        Milestones 	Mileathon Rewards
      	5 	500 bonus miles
      	10 	1,000 bonus miles
      	20 	2,500 bonus miles
      	30 	5,000 bonus miles
      	45 	10,000 bonus miles
      	65 	15,000 bonus miles
      	85 	25,000 bonus miles
      	105 	35,000 bonus miles
      	125 	50,000 bonus miles
      	150 	75,000 bonus miles or $750 gift card
      	175 	100,000 bonus miles or $1,000 gift card

    Bottom-line is that it’s worth registering, it’s a great bonus to use to double dip on credit card and debit card signups, and if you fly higher-priced Continental tickets anyway you’ll get some bonus miles. Though oddly, Z fares (discounted business class) won’t get you anything, even though mid-priced coach fares will.

    About Gary Leff

    Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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    1. the debit card reward has dropped two ways. getting the card gets 15 credits, not 20. and the requirement is the “preferred” card ($65?/yr) rather than also including the budget (or MY level) $25/yr card.

      oh well, still better than a sharp stick. thanks gary!

    2. Question about the bonus miles. If I get 10 mileathon points, do I just get 1,000 bonus miles, or do i get 500+1,000 = 1,500 bonus miles? In other words, are the milestones cumulative?

    3. Having done the research to work this signup bonuses for this promo, I don’t think it’s cumulative.

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