Yesterday I wrote,
My offer for IHG Rewards’ “Into the Nights” promotion — the most generous hotel offer in the market by far — has not changed. But others are reporting that the requirements for them to earn free nights are shifting after the promotion is underway. I’ve reached out to IHG to see whether there’s some sort of technical glitch, or something more nefarious going on.
IHG Rewards initially gave the wrong — too generous — offer to many members. Their intention to was target different offers to different members, but ‘too many’ (relative to their intention) got the super generous one that I got and still had.
Here’s what they were telling folks who complained about registering for an offer, staying at IHG Rewards Club hotels to complete the offer, and then having the rug pulled out from under them:
Initially you were not given the correct set of offers. Upon IHG Rewards Club Service Center realizing this error, the correct set of offers were assigned. The offers you now have are the correct set that have been personalized for you.” Here is a screenshot of the entire email.
In other words, ha ha, tricked you!
That was never going to stand. It was simply an untenable response. Lots of attention yesterday on frequent flyer forums and blogs, and I queried them as well. Ahd here’s their statement about what they’re actually going to do — anyone who registered for the original offer gets to keep it, anyone that hadn’t registered yet and didn’t see their offer gets whatever is in their account now.
We have been advised of the following:
· All affected IHG Rewards Club members who we know have made progress towards the offer, but then received a revised hurdle offer, will have their offer marked as “completed.”
· IHG Rewards Club will be sending a direct email communication to those members who have made progress toward their offer. We will be letting them know we will be honoring the original offer and marking their progress as complete.
· IHG will be honoring their original offer and IHG Rewards Club Members will see their offer as complete if they made progress toward it. If the members have yet to stay toward their offer, but have already registered, it will transition back to a hurdle of one stay to complete.
· IHG will not be changing any point values, so the members will receive the original amount of points that the offer showcased.
· IHG Rewards Club Members who have yet to register or to see their offers will receive the variable stay amounts. To those who may inquire why they have a variable amount, we are honoring the original offers that members saw when they received their offers. All members who are newly registering are receiving the correct variable amounts.
So they’re honoring the offer after all. Good for them. They screwed up, and shouldn’t have tried to ‘slip in’ the fix, to members’ disadvantage, in the first place.