In the fictional book Up in the Air Great West Airlines counted all miles towards lifetime status and Ryan Bingham was on a quest for 1 million miles. He was being tracked by the airline along his quest and they celebrated his achievement when he reached it.
In the film version, George Clooney’s Bingham was an American Airlines flyer and on a quest for 10 million miles. Here he describes that when you hit 10 million “lifetime executive status, you get to meet the chief pilot Maynard Finch, and they put your name on the side of a plane.” Sadly none of that is true, but celebration moments do happen.