The extra 1000 miles from Kaligo.com with your first hotel booking didn’t draw all that many clicks. Data is interesting to me in its own way, and I’m fortunate to be able to look and see what people click on and learn about my readers as a group that way.
When I wrote that the CreditCards.com CardMatch tool was offering some people 100,000 Membership Rewards points as a signup bonus offer on the Platinum Card, that was quickly clicked on over 3000 times.
The MobileSuites app, which will let you order room service or your car up from valet using your phone at most chain hotels in the U.S., was clicked on about 1000 times. Of course, they were sponsoring a giveaway of hotel points.
What’s interesting about the Kaligo post is that there were separate links for earning 1000 bonus American miles and for earning 1000 bonus United miles. And I was able to see their relative popularity.
Here’s a report on clicks of the United offer — 145 over a couple of days.
And here’s a report on clicks of the American offer — 314 clicks over a couple of days.
More than twice as many clicks of the American offer as of the United one.
On the one hand, it is a very small sample size compared to the number of readers on the site. On the other hand, it’s interesting that those considering pursuing a bonus offer chose American over United two-to-one.
Personally I value American miles slightly more than United miles as well.