Since this is my personal blog I will share something personal, that brings me joy, even at the risk of it being interesting to nobody else at all.
Now, going on the Colbert Report was just cool in its own right. There really didn’t need to be anything else to love that one.
But this is just a small personal thing. More than getting my point of view out there, and more than being able to send a newspaper article to my grandmother, I get a major kick out of frequent flyer memes going mainstream.
In my USA Today op-ed last week about the US Airways-American Airlines merger, I was drawing lessons from recent airline mergers and offering advice on how to make this one less painful.
Being able to include, as a shout out to all my beleaguered United freuqent flyer friends, “changes you’re going to like” in a national publication felt good.
Jeff Smisek, who was the CEO of Continental when it took control of the larger United, made a cameo in his new airline’s safety video and told passengers he’d make some changes they would like.
Unfortunately, space reasons meant that they cut “over-entitled” United elites from the piece, as well as Ben Baldanza referring to US Airways frequent flyers buying the low fares the airline was offering as not giving them the kind of loyalty they were interested in and spurring the “cockroach” movement.
Yesterday though NBCNews.com featured “Skypesos”.
Delta’s SkyMiles changes are less dramatic, but they still shocked observers since the airline already announced tweaks to its program in August. Those changes boosted the amount of miles needed for some business class tickets and will take effect next June.
The latest update, which affects award seats booked for travel between February and May, requires travelers to hand over more miles if they’re flying to Hawaii using Delta’s “Saver” awards, plus other changes.
“(Delta was) too anxious, they couldn’t wait for higher prices,” Leff said. “They led everyone to believe that you were good with the old rates for travel through May and they changed their minds on that. So that was hugely surprising.”
Leff — who refers to SkyMiles as “SkyPesos” because he believes they’re worth much less than competitor currencies — noted the big problem with Delta isn’t its award pricing, but the amount of seats it makes available in exchange for miles.
Seeing Skypesos up on the NBC News website? It made me feel as though I had actually done something in this hobby.