Moshe Orenbuch of Credit Suisse appeared on CNBC’s Power Lunch midweek addressing American Express. His claim is that biggest problem Amex faces is the value of their rewards. He says that they give less cash back, and that Membership Rewards has introduced lower cost options for redemption and so expenses on average have fallen.
Customers see those options and think the rewards have less value. Although the claim that a couple hundred thousand Membership Rewards points gets you a toaster sadly goes unchallenged.