Starwood Amex Fee Going Up

For years the Starwood American Express has had no annual fee the first year and $30 after that. They’ve now upped the post-first year fee to $45.

I’ve just been billed my $30 fee in August, so I’m good for at least a year. And I don’t yet know whether existing cardmembers are being grandfathered in at the old amount or will be pushed up to $45 with their next renewal. (My guess is the latter, I just haven’t checked yet.)

Still, the annual fee is lower than most reasonable points-earning cards, which frequently range from $60 – $85. So this is hardly reason to cancel. Presumably Amex realizes this.

Meanwhile the Starwood American Express small business card is still first-year free and $30 thereafter. While this too may go up, perhaps they’ve left the lower fee in place because the card has only been around a little over a year and may not have gotten traction yet. They’ll want a succesful card before they increase the fee.

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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Comments

  1. The fee is going up for long time cardholders. Here is the relevant section from my bill that just posted on the 8th:
    Annual Fee
    We are changing the annual fee for your Account to $45. This new fee will be effective for annual fees billed to your Account on or after
    November 1, 2007. Accordingly, effective November 1, 2007, the Annual Fee section of your Agreement is deleted and replaced with the
    following:
    “Annual Fees
    The Annual Fee is $45 for this Account.”

  2. From my current bill (I’ve had the card for about 5 or 6 years):
    Annual Fee
    We are changing the annual fee for your Account to $45. This new fee will be effective for annual fees billed to your Account on or after
    November 1, 2007. Accordingly, effective November 1, 2007, the Annual Fee section of your Agreement is deleted and replaced with the
    following:
    “Annual Fees
    The Annual Fee is $45 for this Account.”

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