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Southwest Airlines Faces Critical Decision: Ending ‘Bags Fly Free’—Could It Sink The Business?

Aug 22 2024

Southwest Airlines is beginning redeye flights. They’re working on premium seating and assigned seats. They’ve been slow in most of their new efforts, and are being dragged into change faster by an activist investor. But some of what’s under consideration could do real damage to the Southwest brand and the multiples that their stock has been able to achieve – and alienate customers who are fanatically loyal.

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Airline Outrage: Why Passengers Keep Getting Forced To Gate Check Bags When Overhead Bins Are Empty

Aug 04 2024

Two flights in a row an American Airlines passenger found that overhead bins were virtually empty yet people were being required to gate check their carry-on bags. They weren’t allowed to bring their bags onto the plane, even though there was plenty of space.

This is one of the most frequent complaints about airlines I see in social media, day after day, alongside damaged checked bags. Those two complaints are related! Who wants to waste time at baggage claim when they land, only to find their bags lost or damaged?

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Court Halts Airline Fee Rules: What It Means for Your Next Flight

Jul 30 2024

DOT should certainly enforce refunds for services charged but not provided. But they shouldn’t lock airlines and airfare search sites into displaying specific charges in a standardized way, the same everywhere. We should be encouraging competition in meeting consumer needs, not making airline sites and Expedia displays the same forever. It’s not only seat and bag fees that matter – and even those don’t always matter!

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Delta’s Total Collapse: Hundreds Of Thousands Stranded, Unable To Even Talk To The Airline, While Others Recover

Jul 21 2024

Delta is a good airline that is not doing very well right now. But it’s also an overrated airline, a result of its own PR machine that persistently beats the drum about how premium it is despite workhorse Boeing 767s whose premium passenger experience lags that of both American and United. This is a strong reminder that though it performs marginally better much of the time, and its crews are marginally friendlier, it’s still an airline and can underperform peers in dramatic ways.

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13 Reasons American Airlines Falls Short Today – And How They Can Dominate Tomorrow

Jul 14 2024

What they lack is – in some sense – fixable by a management who sweats the small stuff to deliver an outstanding customer experience and who articulates a vision that aligns employees with a shared goal to deliver on that experience.

There are (13) things that I believe about American Airlines, from customer experience to business strategy, and they help explain both the outsized potential of this airline to be great and the decisions holding them back.

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Delta Air Lines Confirms Plan To “Unbundle” Business Class: Pay For Only What You Need

first class seats
Jul 12 2024

Delta Air Lines confirmed during its second quarter earnings call a plan for ‘basic business.’ Just like they have ‘unbundled’ economy class, offering basic economy that doesn’t allow changes or mileage-earning and where you don’t get to pick your own seat, they view ‘unbundling’ of the features of business class a new step in maximizing revenue from customers.

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