Aloft isn’t one of my usual brands. In fact I hadn’t stayed at one in nearly six years. I needed a one night stay near Dallas Love Field for Southwest Airlines Media Day and the Aloft seemed like a reasonable choice at $144, while reacquainting myself with Marriott’s brand.
This one is a combined Aloft and Element in the same building, with separate entrances. Aloft is a limited service, lower-scale chain with modern aesthetic that was dubbed ‘a vision of W Hotels’. Element is an extended stay chain with Westin branding tie-in.