Delta SkyMiles is at it again. They’ve raised the price of award travel on their partner airlines with no one looking. They’ve done it by a lot. And they’ve done it after just raising award prices in October. During a global pandemic when awards should be easier and cheaper to get than ever. In fact Delta is now charging more than double what United and American charge for the best awards in many cases.
devaluation
Tag Archives for devaluation.
Virgin Atlantic Restoring 2020 Award Pricing For Delta Transatlantic Non-Stop Flights
On New Years Day Virgin Atlantic updated its award pricing for travel on Delta. One of the few bright spots in Virgin’s Flying Club program was inexpensive Delta awards, so this was disappointing in the extreme. Prices went up in some cases more than 100%, largely focused on longer distance premium cabin awards.
Then, two days later, their spokespeople started saying that transatlantic awards wouldn’t go up as much as they had published and there would be an update. They’ve now said non-stop transatlantic awards will revert to their earlier pricing, but flying Delta anywhere else in the world or with connections will be a lot more expensive than it was in 2020 in many cases.
Korean Air Will Postpone Devaluation Of SkyPass Frequent Flyer Program [Updated With 2 Year Extension]
Jan
06
2021
In December 2019 – shortly before the start of the pandemic – Korean Air announced a huge devaluation of their frequent flyer program with revenue-based mileage-earning and a new distance-based award chart coming in April 2021.
Korean Air has offered one of the more lucrative frequent flyer programs for many years, and access to outstanding award inventory not made available to its partners. However they’re also part of a joint venture with (and partially owned by) Delta, so devaluation of their mileage program was almost a given – at least until the pandemic hit.
5 Best Uses Of Virgin Atlantic Miles Now That Delta Awards Have Been Devalued
Jan
03
2021
They have a diversity of partners that can be strategically useful in niche cases. And where they’re useful the value is extraordinary.
Virgin Atlantic Planning Another No-Notice Award Chart Change In A Matter Of Days
Jan
03
2021
Virgin Atlantic says they are planning to make another no-notice change to their award pricing for travel on Delta, it’s expected to come in a matter of days, and they don’t even know what it is yet. That’s perhaps the worst possible practice in loyalty.
Happy New Year! Virgin Atlantic Devalues Awards On Delta With No Notice
Jan
01
2021
In general Virgin Atlantic has some of the least valuable miles but their points are ubiquitous since they’re a transfer partner of Chase, Ameriacn Express, and Citibank. They do have real sweet spots. My favorite is using their miles for ANA first class round trip to Tokyo for just 120,000 miles.
Perhaps their most useful redemption was award travel on Delta. Not anymore. And without any notice, boom, during the pandemic.
No, Airline Bailouts And High Debt Don’t Have To Mean Frequent Flyer Devaluations
Nov
04
2020
Andrew Kunesh writes at The Points Guy website that a second airline bailout may mean frequent flyer program devaluations, and calls for legislation providing for the bailout to require airlines “not to devalue their loyalty programs until government funds are paid back.”
However there’s no fundamental reason that a bailout means loyalty program devaluation, any such restrictions are likely to be toothless in any case, and aren’t going to make it to the top of any legislator’s or regulator’s agenda.
Massive Delta SkyMiles Partner Award Devaluation
One way business class between the US and Europe on Air France and KLM has gone from 75,000 to 95,000 miles. Partner one way awards to North Asia are up to 102,500 miles. And Virgin Atlantic business class one ways booked within 3 weeks of departure can run as high as 195,000 miles. That’s insane.
United Now Charges More Miles For Non-Stop Partner Award Tickets Booked Within A Month Of Travel
Oct
19
2020
United Airlines MileagePlus is now charging a premium for non-stop partner award tickets booked within a month of travel. Right now, of course, when people book air travel it tends to be at the last minute cause of all the uncertainty in the world. And United hasn’t even told members they made this change.
What All The Elite Status Extensions Mean We’ll See Later This Year
Apr
08
2020
Elite status is one of the most powerful motivators for frequent customers to stick with a travel brand. When programs extend status outright during this crisis, they’re giving up a tool to encourage business when customers are able to come back. So they’re going to have to reach into a different bag of tricks.
