McKinsey & Co has a new report “How to improve airline customer-loyalty programs.”
It begins by outlining the challenge airlines face managing the balance between printing miles and making award seats available for redemption.
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by Gary Leff
McKinsey & Co has a new report “How to improve airline customer-loyalty programs.”
It begins by outlining the challenge airlines face managing the balance between printing miles and making award seats available for redemption.
Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel -- a topic he has covered since 2002.
Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »