Today Is American’s Earnings Call — And United Is Flooding Chicago With Capacity To Pressure Its Rival

United said it was drawing a line in the sand in Chicago, and that it would add flights as American Airlines added them to prevent American from gaining a single gate.

  • They were explicit that they had not planned to do this, that American would naturally regain some gates. But American’s buildup in 2026 would be met flight-for-flight.
  • And that United could do this because they’re profitable in Chicago and profitable overall, while American loses money in Chicago (and I’d note that they lose money on their flying, overall).

What I explained is that United Airlines did not actually want to add capacity in Chicago. It would be money-losing capacity. They were announcing this strategy publicly in order to box American in and make it difficult to add flights. Either American would choose not to, because they’d know in advance it wouldn’t benefit their gate position going forward, or they’d do it but Wall Street would force them to back down.

American immediately added flights in Chicago in response to United CEO Scott Kirby’s threat. So – on the morning of American’s earnings call – United announced another build up in Chicago.

The timing of this should be understood as no coincidence. It’s a message clearly aimed at Wall Street to pressure American to back down and back away from O’Hare.

  • American added flights from Chicago O’Hare to (3) cities last week: Allentown, Pennsyvlania; Columbia, South Carolina; and Maui.

  • So United is adding flights with even greater frequencies to (5) cities:

    • Champaign/Urbana, Ill. (CMI) operated 4 times daily beginning April 30, 2026
    • Kalamazoo, Mich. (AZO) operated 4 times daily beginning April 30, 2026
    • Lansing, Mich. (LAN) operated 4 times daily beginning May 7, 2026
    • La Crosse, Wis. (LSE) operated 4 times daily beginning May 7, 2026
    • Bloomington/Normal, Ill. (BMI) operated 4 times daily beginning May 7, 2026

That comes after United already added flights to “Santa Barbara, Calif. (SBA); Monterey, Calif. (MRY); Eugene, Ore. (EUG); Bristol/Tri-Cities, Tenn. (TRI), Erie, Penn. (ERI); Rochester, Minn. (RST); Wausau, Wis. (CWA); Marquette, Mich. (MQT), and more as part of its summer 2026 schedule” and “more than 80 cities will receive additional flights.”

And as an additional flex, United is trotting out Illinois governor J.D. Pritzker in support of its efforts,

The record-breaking expanded flight offerings from United Airlines planned for this coming summer at O’Hare demonstrates the company’s sustained commitment to growth in Illinois – boosting our economy, supporting jobs, and strengthening Chicago’s tourism and hospitality industries.

Now, this is classic anti-competitive behavior.

  • They’ve signaled their commercial intentions to American to try to restrain competition.
  • They’re engaged in dumping. United says this tit-for-tat will cost them profit. United further says that commercial realities will set in, which will mean airlines back off of their overscheduling.
  • That means it’s pump and dump, adding overcapacity to drive out a competitive, planning for a pullback of capacity in the market once they’re defeated.

Here’s Scott Kirby, from their earnings call, on what happens to excess capacity:

Ego usually beats economic gravity in the short term, but economic gravity always wins in the end.

And United’s Andrew Nocella,

I do think eventually businesses stop doing unprofitable things.

Kirby also explained that American ramping up in Chicago, bringing extra capacity to the Chicago market, has already cost them $100 million.

[I]n 2025, even with all that growth, the Chicago RASM outperformed the rest of the system by 1%, and we made a $500 million profit. By the way, I think we probably would have made $600 million. So it probably cost us about $100 million.

To be sure, this is going to be great for Chicago flyers in the short-term. There will be more flight options and lower prices as a result. So, consumer surplus! But don’t get used to the flying. I don’t believe this should be illegal. Antitrust is a mess, and everything is illegal. Remember that,

  • If you underprice your competitors, that’s a predatory practice.
  • If your prices are higher, that’s monopoly pricing.
  • And if your prices are the same, that’s collusion.

Ultimately, anti-dumping isn’t likely to be something pursued by the current administration. Recall that United was a $1 million donor to the President’s inauguration, and Scott Kirby was the only senior airline executive willing to support tariffs, which he doubled down on.

Besides, it’s not clear that anything is actually illegal anymore.

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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Comments

  1. this is not just about the Chicago market – these new markets are all driveable.

    This is about pushing for size in Chicago that ensures that AA and UA will BOTH be harmed; for UA execs to somehow think they can add 200 flights/day at ORD over the space of a year and not be harmed financially is beyond naive.

    The fact that UA execs talk about emotion and not realize it applies to then is beyond sad.

    As hard as it is for some to hear, DL is the biggest winner in all of this as AA and UA bloody each other in Chicago and LAX.

    AA just reported break even profitability for 2025 so they don’t have much margin to sustain heavy losses but ORD Is strategically significant for them and they won’t walk away,

  2. AA could use some good marketing. The best they’ve done this year is pushing pictures of their new planes (which most people won’t fly on) and engaging in a turf war in Chicago that at least has the feeling of AA having a little bit of fight in them.

    UA has switched to trying to use its more global network as marketing, although how well it’s half-full flights to Nuuk are playing these days… it’s not always the best strategy to fall in lock step with the government! Not bad for the short term though.

    DL doesn’t need to have great marketing because it’s already perceived as the market leader (whether it is or not is actually the market leader is irrelevant – it’s the perception that matters).

  3. These additional flight will be good for the consumer as I’m sure some fare wars will ensue

  4. AA should take this opportunity to shift some hub traffic from Charlotte to Chicago. We all know the Charlotte airport is bursting at the seems. AA could actually improve overall customer satisfaction by reducing traffic at Charlotte to beef up Chicago.

  5. Never thought I’d see the phrase “pump and dump” on a mainstream travel blog, giggle.

    I’m struggling to understand how this is anticompetitive in a capitalistic market. This is EXACTLY how capitalism-based are designed to function.

    What is being implied here is that the government should step in and stop UA from engaging in anti-competitive behavior. That’s not gonna happen, nor should it.

    This is no different than an airline dropping fares on specific routes to compete against a new entrant, or up-gauging their aircraft on a route. This is basic “protect your nuts” 101. Elite competitors aggressively defend market share.

    I’m shocked some of the staunchest defenders of keeping the government out business are spinning in their heels and demanding government / legal intervention.

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