The Story of Southwest at BWI and Alaska’s Status Match Website

News and notes from around the interweb:

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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  1. Interesting bit about SW at BWI.

    I grew up between Balto and DC, not entirely far from BWI (which my parents still call “Friendship”, and will never incorporate Thurgood Marshall into their vocabulary). By the time SW entered the BWI market, I was ensconced inside the beltway in Northern Virginia, and I recall the initial flights to Midway and Cleveland. SW picked marginal customers from DCA and to a lesser extent IAD, but their presence required that marginal fares for the price sensitive compete.

    I cannot call SW a LCC any more, but their looming presence with gobs of markets served from BWI no doubt forces AA, DL and UA to provide better service and pricing from DCA.

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