The Wall Street Journal reports that Chase has re-signed Amazon.com as a co-brand partner.
Chase has issued the Amazon Visa since 2002. I believe it’s Chase’s largest co-brand card portfolio. Amazon is bigger product for Chase than United Explorer — even though in my view it’s not in my view a top rewards product with 3% cash back at Amazon, 2% at gas stations, drugstores and restaurants, and 1% everywhere else.
While the Journal reports that at least one other card issuer was interested in a deal with Amazon, the re-signing is a good reminder that big co-brand relationships are very very hard to dislodge.