Next month British Airways is expected to announce some pretty brutal changes to its Executive Club program.
They won’t tell us all yet what those changes will look like, but they’ve been dribbling out pieces of information. (They’ve told some people, for instance I’m told that the moderators of the British Airways forum on Flyertalk have been given the information but have signed non-disclosure agreements so they’re not telling publicly.)
The latest bit of detail coming out is detailed by Miles from Blighty, related to elite levels.
BA is introducing a new bottom-tier to the program, Bronze, which gets you seat assignments seven days in advance of travel, business class check-in, and a 25% mileage bonus on flights.
They’re also no longer resetting tier points when you hit a new level, but European members residing outside the UK no longer get reduced qualification levels, either. (The end of the “EuroCheat.”)
This makes Gold for someone living in Europe 1500 Tier Points and not the 800 they have enjoyed until now. There are reports of a very generous 2-year ‘soft landing’ where the Euro members can continue to qualify for Gold at 800, until 2014.
Meanwhile, BA is supposedly going to be increasing the number of tier points awarded on long-haul flights but they haven’t detailed this as yet.