Back in February Delta had to apologize for a creepy inflight napkin.
Delta’s napkins encouraged passengers to give fellow travelers unsolicited phone numbers in hopes of… well, you know what it’s in hopes of. They had a space to write in your name and number, and encouraged you to give it to “your plane crush.”
— Mike J (@MJJoe) February 1, 2019
Now Delta is back with awkward on board napkins, once again meaning well but being taken the wrong way by passengers.
Delta is just encouraging passengers to get out into the world — although since they’re on board, they probably don’t need the encouragement. However the napkins are awkwardly phrased, and the message is easy to stumble over.
This is distressingly easy to misread pic.twitter.com/RmenNP7kJB
— Natalie Walker (@nwalks) July 28, 2019
Here’s how people are reading the message:
i actually photoshopped this on my flight because my mother and i both misread it pic.twitter.com/DXQgiepiPI
— bekah (@bekaaaw) July 29, 2019
— David Noon (@davenoon1970) July 29, 2019
According to Delta the napkins are part of their ‘close the gaps’ campaign and aren’t intended to diminish customers’ self-esteem.