The Uber credit card was supposed to be the centerpiece of Uber’s strategy to build its own currency, Uber credits, which would become ubiquitous as a payment system not just for Uber products but outside of the Uber ecosystem. The primary way these credits would be generated would be through the co-brand credit card, and they’d hopefully become spendable everywhere at retail.
Just as the refresh was reaching the finish line, Uber laid off a large portion of its marketing staff, including people responsible for the card.