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American Express Shares New Details on the Upcoming LAX Centurion Lounge

bradley international
Jun 12 2018

In April word leaked that LAX would be getting a Centurion lounge finally. We should expect this lounge to open in 2019.

The lounge will be located in the in the Tom Bradley International terminal, and not where it was originally expected between terminals six and seven. It will be 13,693 square feet, 10% larger than the expanded Centurion lounge they’re building in Dallas.

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American Express Adds a New Restriction for Initial Bonus Offers

credit cards
Jun 07 2018

Credit card company acquisition offers are expensive. While with co-branded products it’s not always the bank buying the entire bucket of miles they’re offering you — acquiring new customers can be profitable over time both for the bank but also for the airline or hotel — this up front cost only gets paid back when customers use their new cards, keep them, and continue spending over time.

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American Express Denies New Access Rules for Centurion Lounge Access, Limits Imposed During ‘Busy Periods’

lounge door
May 29 2018

Just a few days ago I asked if Centurion lounges have gotten so crowded no one goes there anymore. The lounges are nice, an improvement on their US airline lounge alternatives. They’re stylish spaces with decent food and beverage programs.

Ultimately there are too many people who have been eligible to use the lounges, who have wanted to use the lounges, relative to the size of the lounges. There’s only so much they can do to expand capacity in the airports they work in (and larger lounges are going to attract more people who still stay longer, since currently some people – like me – often stay away precisely due to the crowding).

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I Don’t Get It, Why Are People Still Collecting SkyMiles?

delta program
May 26 2018

When a loyalty program becomes less rewarding, it moves the needle with consumers less. That’s a fairly basic proposition.

It’s not any different than the idea that if you raise prices consumers buy less of your product. There are exceptions of course, where some goods become more desirable because they’re expensive, but those are real outliers. This works fairly consistently and reliably.

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