Tag Archives for booking.
Most travelers book airfare direct to keep earning bonuses on their card of choice. But some travel portals now pass through airline merchant coding and add their own points on top, letting you double-dip rewards and still get the protections and earnings your premium card offers. For many flyers, that makes portal booking more lucrative than buying straight from the airline.
Capital One made a $170 million investment in Hopper, the online booking service which uses machine learning to guide customers on when it’s the best time to buy a plane ticket. And they’re partnered with Hopper to roll out their new online travel tool which will layer Hopper’s prediction analytics with guarantees for the traveler. They’re offering the most guarantees of any places customers might book online – all while letting them use their points to pay for travel if they wish.
Customers are booking travel later than ever before. Forward bookings for November down 75% for both American and United, and down 89% for Delta compared to the same point last year, so airlines are making changes to their schedules closer in also because they don’t know what travel patterns will actually look like. It’s a game of chicken between traveler and airline.
Airlines are still refunding as many third party sales as they are generating new sales. However overall it does appear that the number of cancellations is no longer greater than new bookings. That’s mostly because the trips that were booked before the pandemic have already been cancelled, but it’s a way of thinking about having truly hit bottom already. Now there’s nowhere to go but up.
Data shows people are still searching for trips – searches for April and May travel were down significantly, but travel searches for later in the year are way up compared to 2019.
It’s taken as almost a given that the cruise industry is going to suffer for the long term. After seeing shifts sailing endlessly, not welcomed in any port, and becoming floating petri dishes for the spread of disease, who is going to get back on a ship?
And yet there are reports that cruise bookings are actually up compared to the same point in 2019, with cruise customers saying they’ll sail again.
We’ve had thousands of successfully booked awards. Things aren’t as easy as when I started. I once helped a family of 7 fly together non-stop roundtrip in Lufthansa first class. Getting started booking awards during the Great Recession with airline premium cabins empty and award space plentiful made it seem like this would always be easy.
Now it’s harder work, and there are more tradeoffs. Sometimes all we can offer are connections and a passenger will only fly non-stop. My job is to explain the tradeoffs and help a client make an informed decision. And my job is also to know when I can’t (or am not comfortable) helping someone and be straight with them about it up front.
United’s online booking bonus has been reduced from 1000 miles to 500 – though on the upside, one-way itineraries now earn 250 miles rather than being ineligible. A sad day, truly, though certainly in line with the direction of the rest of the industry.
Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel -- a topic he has covered since 2002.
Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »
