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Hilton Says Honors Engagement is Up: Giving Members Less Works

by Gary Leff

hotel
Jul 30 2019

Two and a half years ago Hilton reported 60 million members. Then at the beginning of 2018 they reported 70 million. Now they say they are up to 94 million Honors members.

Hilton was the first to aggressively advertise ‘member rates’ which are small room discounts that require you to join the loyalty program. Unsurprisingly that’s just what guests do. And since the number of members has gone up recently, driven by this savings, these are ‘engaged’ members with recent Hilton activity.

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Now Hilton is Being Sued Over Resort Fees, Too

by Gary Leff

hotel
Jul 24 2019

Washington DC is suing Marriott over deceptive resort fees.

In some sense it was strange to go after just Marriott whose practices are no worse than the rest of the industry. It turns out that while the attorneys generals of all 50 states and the District of Columbia were investigating resort fees, they had broken out the work and D.C. was directly involved with investigating Marriott. Now that D.C. broke away from the group and filed a case on its own, it’s not surprising to see additional defections.

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Lufthansa Says Points to Miles Transfers May Be Illegal, Shuts Them Down

by Gary Leff

airport pick up
Jun 07 2019

If Germany’s Payment Services Supervision Act applies to ‘buying’ Lufthansa’s miles using points in another program, then they aren’t currently in compliance with the Act, in part because ‘e-payments’ are now regulated as traditional payment services. That means registration, government supervision, and “strong customer authentication” among other requirements.

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Hilton’s CEO Doesn’t Tip Hotel Housekeepers, and That’s Probably a Good Thing

by Gary Leff

toiletries
Jun 04 2019

Hilton Hotels CEO Christopher Nassetta told Andrew Ross Sorkin during a panel for the NYU International Hospitality Industry Investment Conference that he does not tip hotel housekeepers. He said “I typically do not leave a tip.”

The truth is that tipping is a terrible way to pay housekeepers. And the more guests tip, the less hotels have to pay to attract workers.

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Now Earn Hilton, Delta, and JetBlue Points – and Credit Card Rewards – When You Ride Lyft

by Gary Leff

uber map
May 14 2019

Hilton and Lyft have launched a new partnership. Just link your Hilton and Lyft accounts and earn 3 points per dollar on Lyft rides and 2 points per dollar on Lyft shared rides. This appears to stack with earning Delta miles and JetBlue points for Lyft rides, with credit card rewards earning, and with free ride credits earned paying with a World Elite Mastercard. Together that makes riding Lyft lucrative.

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