Monthly Archives

Monthly Archives for October 2015.

THIS WOULD BE AMAZING: Hyatt in Advanced Talks to Buy Starwood

Oct 28 2015

Starwood has definitely been on the auction block. Starwood has struggled to generate growth. Fundamentally that’s why their CEO Frits van Paasschen was out in February. Starwood retained mergers and acquisitions advisors. There have been rumors about Chinese acquisitions, as well as mergers with Wyndham, IHG, and Accor.

Now CNBC is reporting that Hyatt is in advanced talks to buy Starwood.

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3 Chinese Firms Vying to Buy Starwood Hotels

Oct 27 2015

Six months ago I speculated on what a Starwood-IHG (or Wyndham) merger would look like.

Three months ago market excitement ratcheted up over an IHG-Starwood combination, although that culminated in word from IHG that talks ended without a deal — although Starwood remained a potential acquisition target for Wyndham and Accor.

Now 3 Chinese firms are vying to make an offer to take over Starwood Hotels, at an expected price of more than $12 billion.

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American Offering $450 Fares to China or $1500 Off Business Class as Mistake Fare Mea Culpa

Oct 27 2015

Back in March American had a ~ $450 all-in mistake fare roundtrip between Washington DC and China in business class. They honored the fare.

Many people had merely held – and not ticketed – their reservation. For the most part those held reservations were cancelled (passengers were not allowed to purchase those tickets). American is now offering a make-good.

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United’s Secret Top Tier Chairman’s Circle Status Above 1K and Global Services

Oct 27 2015

Chairman’s Circle is United’s status above 1K and Global Services.

United, like every other airline, has long had special programs for high revenue customers. Prior to Global Services was created I knew a customer who flew 200,000 miles a year domestic on walkup fares. He used to get a call at Christmas from the CEO. The airline once held a departure for him when he overslept. Here’s what they do now for true top tier Chairman’s Circle members.

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Hilton Testing New Room Rate Discounts for HHonors Members

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Oct 27 2015

Hilton is testing discounted rates for HHonors members. The rates will be available at certain hotels in four cities when booking through Hilton channels.

In some ways this seems like Hyatt’s one year test offering 20% off to Platinum and Diamond members. That turns out to have been too generous — the juice wasn’t worth the squeeze. Hilton’s test is more limited.

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If You Want to Create Loyalty, Do More For Your Customers

Oct 26 2015

Yesterday Hyatt’s Jeff Zidell tweeted an article from Harvard Business Review highlighting, “[c]ultivate gratitude and loyalty will naturally follow.”

The piece suggests that ‘loyalty needs to be reciprocal’. I suggest that means striving to deliver as much value as possible to customers, and continuing to look for ways to do more (while pricing your product at a level that earns a strong rate of return). Figuring out how much you can take away from your customers, or viewing your customers transactionally, undermines loyalty. In the airline space that means re-commodifying your product, and undoing the great work frequent flyer programs have done to create differentiation amongst what’s otherwise just a seat from city A to city B.

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Awesome Luxury Auction Deals That Go Cheap and a 4 Night Paris Hotel Stay Giveaway!

Oct 26 2015

Luxury Travel Diary, a high-end travel blog with great reviews based in the UK, has a bunch of travel auctions — some about to close, others extend into October — and there look to be some real bargains. Many of these are great auctions, without enough bidders, so the items go for way less than they should.

They wanted to highlight some of these, and offered to help organize a giveaway of a 4 night hotel stay in Paris for readers of this blog.

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