United’s President spoke yesterday at the Morgan Stanley 6th Annual Laguna Conference. It’s always interesting to listen to him, he lays out his thinking more clearly and candidly than most airline executives.
One thing pointed out is that “in the last 30 years airline revenue as a percentage or GDP has gone to about .6 from about 1.2%.” The conclusion he draws is that airfares should double, “we are under pricing our product by 50%.”