I Don’t Get It, Why Are People Still Collecting SkyMiles?

delta program
May 26 2018

When a loyalty program becomes less rewarding, it moves the needle with consumers less. That’s a fairly basic proposition.

It’s not any different than the idea that if you raise prices consumers buy less of your product. There are exceptions of course, where some goods become more desirable because they’re expensive, but those are real outliers. This works fairly consistently and reliably.

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American Airlines Blocking CLEAR From Setting Up Expedited Security Lines

people walking in airport
May 25 2018

CLEAR lets you skip to the front of the security line. You use a fingerprint for identification and even if you’re precheck you go ahead of everyone that’s waiting to have their ID checked.

Delta made an investment in CLEAR two years ago. That’s helped CLEAR to expand, and in turn Delta got their biometric technology which they’ve experimented with for aircraft boarding and for SkyClub access. In the future you should be able to check bags based on fingerprints rather than showing ID.

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