British Airways Moving to Revenue-Based Redemptions Next Year

Nov 07 2017

British Airways Executive Club is a challenging program already: Fuel surcharges; extremely expensive premium cabin long haul awards; fuel surcharges; few elite benefits that aren’t provided to all oneworld elites of the same tier; fuel surcharges; modest mileage-earning since they eliminated 1 mile per mile flown.

And now we can expect things to get worse.

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Air France KLM Flying Blue’s New Revenue-Based Earn and Burn: Convoluted and Less Valuable

air france plane
Nov 06 2017

Now Air France KLM Flying Blue has formally announced details of its new program which goes into effect April 1, 2018. And they’re both convoluted and I expect destructive of value — but we don’t yet know how destructive.

Reportedly Flying Blue has a goal with their changes of increasing revenue from the program by 15%. They’ve revealed that while they sometimes talk about 31 million members of the program, there are 15 million active members that can be communicated with and about 1.5 million elites, and that all members redeem about 400,000 award tickets per year.

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