Why United Airlines Hired A New Head Of MileagePlus With No Airline Experience

Jun 14 2023

United Airlines turned a lot of heads when they brought in a Vice President of Comcast to be the new leader of their MileagePlus frequent flyer program. He had no experience in loyalty or working with airlines. And they were tapping someone from Comcast – one of the companies in America most hated by consumers – to lead their consumer marketing.

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