Singapore Airlines’ New Sweepstakes

Singapore Airlines’ new Travel in Luxury sweepstakes is probably worth entering (I never win anything..) for the chance to win a pair of business class tickets to Singapore and a Shangri-La hotel stay alone.

But there are two things that I find more interesting than that.

  1. The daily mileage prize you can enter to win by answering trivia questions. (That should be an easier win, since it takes more effort and there are more prizes.)
  2. Domestic connecting flights are being offered on Virgin America rather than United.

It seems as though Singapore Airlines — down to just one U.S. alliance partner with US Airways’ exit — really just isn’t besties with United Airlines.

Then again, United pulled Singapore Airlines award availability off its website and blamed the change on Singapore. So if I were them I’d be partnering with Virgin America, too!

That alone is enough to make me enter.

About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

More articles by Gary Leff »


  1. But wouldn’t winning a luxury travel package be a complete tax nightmare? I think it would actually be like losing: the trip would almost certainly be cheaper on ff miles than on taxes.

  2. The partnership with Virgin America could be an attack on Qantas, who blocks Singapore from fifth freedom flights down under.

  3. But SQ has always been close to the Virgin Group. Virgin Atlantic, Virgin America and Virgin Australia are all mileage earning partners. Remember, they owned 49% of Virgin Atlantic until 2012, so that’s probably more the reason why than a poke at Qantas.

Leave a Reply

Your email address will not be published. Required fields are marked *