What Frequent Flyer Program Executives Miss and What’s Worse Than Wells Fargo and Spirit?

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About Gary Leff

Gary Leff is one of the foremost experts in the field of miles, points, and frequent business travel - a topic he has covered since 2002. Co-founder of frequent flyer community InsideFlyer.com, emcee of the Freddie Awards, and named one of the "World's Top Travel Experts" by Conde' Nast Traveler (2010-Present) Gary has been a guest on most major news media, profiled in several top print publications, and published broadly on the topic of consumer loyalty. More About Gary »

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  1. Nice reminder to set your Bank and Credit Card Privacy preferences to not allow sharing of creditworthiness and other data. Or use a bank that doesn’t share the data Also disable location-based services on your Apps, Browser etc.

  2. The first link is very interesting and certainly prompts some interesting discussion. However the suggested methodology in Steps 1&2 are is overly simplistic and extremely flawed. I often visit airline sites to compare cash and award fares. The fact that I rarely buy a ticket is not an indication of loyalty but perhaps of competitively deficient product or fares. Similarly there is no credit card that would fully capture all of my airline spend – most goes to an unaffiliated card or a corporate cards. And if my card issuer, telco and 3rd party data are being shared with an airline, there are going to be some lawsuits filed soon.
    I would argue that the best source of data would be existing customers. But airline execs are by and large not motivated to understand what customers want. They are only concerned with maximizing revenue (from selling points) and minimizing costs (by selling seats instead of making them available for awards)

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