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The Only Thing Consistent About Travel Loyalty Programs is Complexity. Here’s Why.

Dec 28 2015

There are no hard and fast rules, only tendencies. And the tendency to devalue – which isn’t universal – is consistent with the trend towards rewarding less across the board, tying rewards to spending (while rewarding even high spend less), and then making tweaks to the less rewarding model as business needs dictate.

Business decisions made in isolation compound over time taking what was once a simple program and making it complex. Multiply that out over tens of millions of members that a given program is trying to serve and tweaks along the way get made which only add to the complexity.

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US Airways Dividend Miles Lives On For One More Week

Dec 25 2015

US Airways Dividend Miles as merged into American AAdvantage back in March. But did you know that your US Airways Dividend Miles number still works?

In fact you can even still enter it for American Airlines flights and receive credit. If you’ve included it on existing bookings into the future that apparently is fine. However you’ll only be able to enter it on bookings for the next week.

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Starwood Just Added a New Star Alliance Transfer Partner With Fantastic Business/First Class Award Pricing

Dec 10 2015

Starwood’s Starpoints are already the most valuable loyalty program currency.

They have the most airline transfer partners where points transfer 1:1 and of course when you move Starwood points into 20,000 miles you get 5000 bonus miles. That gets you effectively a 1:1.25 transfer ratio with most airline partners.

Now they have a new transfer partner that may just offer the single best Star Alliance award chart. Here’s why.

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