The United Great Offer (offering bonus status miles for faxing competitors’ frequent flyer statements and flying marginal segments at fares other than the lowest) makes the news.

What the story doesn’t cover is all of the confusion that the offer has wrought. It’s still unclear whether only marginal flight segments have to be at higher fares, or the initial flight segments that match previous flight history also. Noone at United seems to really know, and customer service continues to provide conflicting answers.