Alaska Airlines is running a Starbucks Buy One Get One sale. Discount code Starbucks gets you a second coach ticket for just the cost of taxes and fees when you purchase by December 7, 2021.

• Travel period: January 5 – March 9, 2022.
  
• Travel days: Tuesday, Wednesday, and Saturday except that travel to Florida, Hawaii, Mexico, Costa Rica, or Belize is valid Sundays through Wednesdays and travel from these places is valid Tuesdays through Fridays. (In other words for key leisure destinations you only get this deal when you probably don’t want to travel, but that’s also why they have excess seats to sell cheap.)
  
• Blackout dates: February 18–28, 2022.

Alaska Airlines is known for its $99 companion tickets. This is one of the best benefits of its co-brand credit card. But they’ve also used companion ticket offers to spur sales. During the pandemic it’s been a go-to strategy for the Seattle-based carrier (such as here here and here). They even toyed with it before the pandemic.

Most airline sales aren’t really sales, but this is legit. It’s a bit of an odd marketing play, though, since you don’t have to buy a Starbucks drink to get ‘buy one get one’. You don’t get a gift card for a drink when you buy one, get one. There’s no Starbucks tie-in whatsoever except, it would appear, some marketing dollars from Starbucks to cobrand the promotion.

This strikes me as a genuinely good deal if you’re traveling with someone in and out of Alaska Airlines cities – if you can make the date restrictions work. Unlike past offers they aren’t promoting 10% off first class or on days outside the restrictions though.

(HT: uclalum)