Marriott members are going to make out like bandits in the acquisition of Starwood. And there are more Marriott customers than Starwood ones. Marriott members get a whole slate of high end properties at which to use their points that they didn’t have before. And their elite benefits may get better but certainly won’t get worse. Starwood customers on the whole have been less enthusiastic.
I had a chance to sit down with Marriott folks at the beginning of the week. I met with Marriott’s CEO Arne Sorenson and also with Marriott’s Vice President of Loyalty Thom Kozik in Marriott’s Bethesda, Maryland corporate offices.