A roundup of the most important stories of the day. I keep you up to date on the most interesting writings I find on other sites – the latest news and tips.
What Happens to Your Stuff When You Use Credit Card Return Protection?
Many rewards credit cards come not just with travel protections like delayed flight and delayed baggage coverage, but also with protections for the things you buy.
Cyberkit resells items that have been returned. That’s interesting because it reduces the cost of honoring return protection. And if you’re so inclined you can buy returned items online at a discount.
Meet the Baggage Handler Push Up Hero and the American-Hyatt Customer Summit
A roundup of the most important stories of the day. I keep you up to date on the most interesting writings I find on other sites – the latest news and tips.
Leaked Memo: Marriott’s Targeted Rapprochement With Top Tier Elites
The unwillingness of Marriott to actually fund or require their planned elevated amenity means that delivery will often fall short of what the program hopes. And top elites with award stays during the promotion period who aren’t targeted may feel left out. Nonetheless, this is more generous than not doing anything.
Why JetBlue’s London Announcement is a Nothing Burger
JetBlue announced today that they will start flying Boston and New York JFK – London. That came as a surprise to absolutely no one because they’ve talked about it seemingly in perpetuity.
They’re going to start flying in 2-3 years with indeterminate frequency to an airport to be named later offering an as yet to be determined product.
Free Airport Parking and Amex Spending Promotion
A roundup of the most important stories of the day. I keep you up to date on the most interesting writings I find on other sites – the latest news and tips.
Can Brands Turn Away From Social and Get You to Communicate Directly Through Their Own Channels?
Companies are frustrated dealing with social platforms, too. They used to invest heavily in building bases of followers, thinking it would pay marketing dividends for years to come.
I remember airlines giving out miles just for following them on twitter or Facebook. What they didn’t realize at the time but seems obvious in hindsight is that it’s tough to make money long term on someone else’s platform. Instead of having an annuity stream of permission-based marketing, those followers are no longer free to communicate to. Platforms can charge to get a message out to followers companies have already paid to accumulate.
Airlines Have Free Stuff On Board If You Know to Ask
When I was a kid I’d fly and I’d always get wing pins from the airline. If I was bored I’d ask for a deck of cards. I still have several of the decks I received on flights when I was young. I don’t know why it never occurred to me to bring a deck with me, but the airline always had one to give. That era’s over… or is it?
Why So Many Credit Cards Miss the Mark
All of marketing, perhaps, boils down to a simple idea: figure out who your customers are, and how to find more people like them.
Too often though products get developed without the first part clearly in mind: the customer. What does your customer need that they aren’t getting now or at least are not getting as well as they could? The most important question to ask when new credit cards come out is: who is the customer for this product?
Charlie Sheen’s Ex-Wife Misses Flight After Hour-Long TSA Groping
Actress Brooke Mueller, who starred in a reality show with Paris Hilton and who has twin sons with ex-husband Charlie Sheen, missed her American Airlines flight from Los Angeles to Miami on Sunday after what was reportedly an hour-long search by the TSA.