Financial Analyst Asks American’s CEO: Maybe Your Revenue Lags Because Your Product is Poor?

Mar 05 2019

At the JP Morgan Aviation, Transportation, & Industrials Conference today JP Morgan’s Jamie Baker asked American Airlines CEO Doug Parker about the airline’s poor revenue performance compared to United and Delta.

He noted that Parker had promised that the airline’s new aircraft would help the carrier’s bottom line. In general newer aircraft are more fuel efficient and have lower maintenance costs, that’s good on the cost side, but these new planes were supposed to be more attractive to customers as well.

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American Will No Longer Let Customers ‘Buy Up’ From Basic Economy

airline cabin
Mar 05 2019

When American Airlines introduced Basic Economy fares — new restrictions on the cheapest tickets that prevented customers from upgrading, making itinerary changes, or even getting a seat assignment at booking — they offered the ability to ‘buy up’ to the regular economy fare.

That way if someone realized they had purchased such a restrictive fare in error, they still had a do-over possibility by giving the airline more money.

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United Airlines May Delay a Flight for You the Next Time You’re Running Late

united-plane
Mar 05 2019

United Airlines President Scott Kirby spoke this morning at the JP Morgan Aviation, Transportation, & Industrials Conference and what’s notable is that instead of just talking about the airline’s route network — talking about earning their ‘natural share’ of revenue just by flying — he talked about earning customers’ business by delivering better service.

Kirby laid out several initiatives, entirely apart from investments in premium physical product like lounges and the addition of premium seats.

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