New Hilton Double Points Promo is Even Better for Credit Card Holders

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Aug 25 2019

For the past several years Hilton has almost always been offering double points. That’s necessary, because without double points the program’s rebate value is lower than competitors. That’s also what we should expect.

The road map for where Hilton has gone with their program was laid out by Jeff Diskin, now Hilton Executive Vice President, back in 2010.

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Customers Are Giving Themselves Elite Status at Businesses Without Loyalty Programs

Aug 25 2019

Loyalty marketing is a near-universal. It has two components, recognition (elite benefits) and rewards (rebates). Different elements move the needle more for different customers, different businesses can authentically utilize each in varying proportions, and some products can truly replace traditional awareness advertising with loyalty marketing while others need to first generate broad attention.

When a business develops a relationship with a customer it doesn’t always realize it.

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Prince William Spotted Carrying His Family’s Luggage in Coach

Aug 24 2019

Though Prince Harry and Megan Markle came under fire recently for flying private they’re also known to fly commercial, and even flew coach for a New Year’s getaway. Sitting in the very back of an aircraft may be the best position where there are security concerns.

Prince Harry is also known to fly British Airways intra-European business class which is like flying coach. His grandfather Prince Philip, however, once remarked that air travel can be quite nice “provided you don’t travel in something called economy class, which sounds ghastly.”

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