Delta’s Investor Day was held this morning, and a key theme of airline President Glen Hauenstein’s presentation was getting passengers to pay more for their seats.
There were three ways he outlined that Delta is and plans to drive more revenue from passengers out of each seat that they fly – reducing upgrades, stripping down their Comfort+ and business class products to get customers to pay extra for the services than they’re used to, and using AI to figure out the most each passenger is willing to pay at the time they search for fares.